Four-letter word
FLOP
The Big Announcer
You've quit more things in week two than most people have ever started.
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Find out which word you areFLOP: The Big Announcer
You love a beginning. You've bought the gear, the domain name and the notebook, and told everyone at dinner. Then week two turns up and it's boring, which is where your podcast, your novel, your sourdough and your Portuguese all went to die.
You don't quit things. You just stop mentioning them and hope nobody asks. Nobody asks. They knew.
Things a FLOP says
- So I've decided I'm going to…
- I'm between projects.
- This time is different.
How to spot one
- Owns a guitar.
- Has a gym membership that works out at $90 a visit.
- Has a note on their phone called "business ideas".
Our advice
Finish one thing. A sandwich counts.